Barcelona, Spain _ The future Htc Siemens Networks yesterday unveiled the branding and logo and held its initial combined press event in the signal that the latest merging in the telecommunications world is actually on track for the close in the very first quarter.
The merger with the network divisions of Htc and Siemens follows the tie-ups among major vendors Alcatel and Lucent in addition to Ericsson and Marconi.
Htc Siemens CEO-designate, Simon Beresford-Wylie, announced on the 3GSM World Congress here in Barcelona that the long term company has been "day one ready" and noted what has combined product portfolio was being shown to clients for the first time yesterday.
He said the new thing was planning to save One particular.5 million euros through 2010 although operational synergies, 40 % of which can be realised from combined R&D. Other areas where costs can be shaved incorporate procurement, a rationalisation of marketing and advertising functions, combined IT techniques and property.
He spoke of a technique that would focus on opportunities within mobility and broadband, yet which wouldn't be shackled by just about any particular technology "religion".
"We need to shed the religion," he said, remembering that the long term company would've a portfolio that placed a wide range of wifi technologies which includes GSM, CDMA and WiMAX.
Wide open standards can be crucial to the future product rollouts, he said, and he suggested that attempts to build a proprietary and closed mobile Internet in the past were badly judged.
"There is only one Net and I think we all misunderstood that as an business. Services and content the particular will come mainly from the Internet and that we have to recognize that," Beresford-Wylie explained. "We're moving from a globe where there would have been a telecom tempo to one that has an Internet tempo," he added.
The future CEO also defined trends by way of till 2015, with all the merged thing expecting the volume of "connected" users for you to double to five billion. He expected greater number of these to be broadband-enabled, remembering that today we're "still living in a world that is narrowband."
Younger crowd expected users in emerging markets to make the transition to broadband internet quicker as a result of new technologies including WiMAX. "Broadband in the third world won't take decades but will happen in the next few years," this individual suggested.
Writing comments on the long term company's new logo, Beresford-Wylie said that it turned out a reflection associated with "dynamism, movement and renewal." Much like the telco world's other the latest merger, Alcatel-Lucent, the brand of Htc Siemens uses a influx shape and purple shade, in this case along with yellow (Alcatel-Lucent is all purple).
Nonetheless, the resemblances end there, according to Beresford-Wylie, whom suggested that the two companies' similar cultures and close proximity within Europe would make it a much better fit than one corporation from Europe and the other from the All of us.
In a separate interview together with Database, Stephan Scholz, the designated mind of Investigation, Technology and Platforms pertaining to Nokia Siemens Cpa networks, said the modern company would certainly devote the same R&D resources for you to WiMAX as it does to traditional cell technologies.
Scholz nominated access technology as one of several broad places that the fresh company would certainly focus on if this commences surgical procedures. The other a number of areas pertaining to R&D focus were more efficient primary networks, next-generation client ID administration, IMS for applications and OSS/BSS computer software for both mobile and fixed systems.
While more of a longer-term gumption, the creation of flip software pertaining to OSS/BSS functions has been crucial the other that was necessary on an industry-wide size, according to Scholz, whom nominated it as being one of the first projects he would probably start while head associated with research.
Younger crowd spoke associated with his amaze at the magnitude of the current Nokia OSS/BSS system for mobile networks, saying it was "much greater than I was aware of." Scholz, who has already been working in company development from Siemens, suggested that the platform may be adapted so that it can also be used pertaining to fixed and converged systems in future.
Some other research focusses this individual proposed were for company Ethernet aggregation plus a single database for client information that you will find common regardless of the application or even service employed.
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