Monday, April 29, 2013

Singapore Food Photographer: The Important Qualifications

By Scott Bustard


You seriously need a Singapore food photographer if you are a restaurateur or a cookbook author in Singapore. A skilled food photographer can spell the success of your cookbook or your restaurant simply because they can present your food in a more tantalizing light. It is very important that you have one on retainer.

Of course, you can say that you do not have any need for a professional Singapore food photographer at all. You may think that any dummy can take a picture as long as they have a camera and photo-editing software installed in their computer. So if you have access to said camera and software, why should not you take pictures of your food on your own?

If you view the profession of the Singapore food photographer with that much disdain, then you are certainly missing out on the benefits of employing one. Food is meant to be a sensual experience. The portrait of a particular food should be able to engage the viewer's senses long before they could taste the food. The picture should bring out the hunger in its viewer. This is something a good food photographer thoroughly understands and can easily execute in their pictures.

How, then, do you go about hiring a Singapore food photographer? First of all, you should figure out just what you want the photographer you hire to do with your project, as well as the budget you can set for their services. If you want your cookbook or restaurant to gain a level of prestige, you should hire a well-known food photographer. You can get in touch with them through their studios or agents. Their work is expensive, of course, so you have to prepare to pay a good chunk of change for their services.

On the other hand, if your budget is limited or if you are content to hire a relatively unknown but skilled Singapore food photographer, you can easily find the photographer you want by doing an online search. A food photographer looking for work would have a portfolio set up online, maybe on a freelance photography website, on their personal website, on stock photography sites, or on photo-sharing sites like Flickr and Photobucket. You can also ask your friends and family if they know an aspiring food photographer you can work with.

When you sift through your candidates, you should make sure that you screen them carefully. You would not want to waste your precious time and resources on a Singapore food photographer who does not have the skills you require or the professionalism you demand. Thus, take a good look at their portfolio and interview them about their experience and previous work, if any. If you are hiring an unknown photographer, make sure that you limit your choices only to those who can present references.

The services of a good food photographer are indispensable if you are a cookbook author or a restaurateur. Such services are invaluable to the success of your cookbook and can contribute to the profitability of your establishment. So, make sure that you hire the best Singapore food photographer that you can afford.




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