Wednesday, April 11, 2018

The Backstory Of The Famous Luis Onofre

By Richard Myers


Luis Onofre has always been a well known name in this footwear and accessories market by being one of the longest lasting companies. As of date, it is an international brand with presence in many countries around the world like France, Italy, US, and Israel. Of course, this company did start out as a small business which made its way through time to come out on top.

The origins of the company lie in a small footwear company that was founded by an old woman during the year 1939. This old lady was in fact, the grandmother of the founder of this brand, mister Onofre himself. In the year 1990, he decided to take over the company of his grandmother and turned it into what it is known as today.

In the year 1999, the brand launched its first collection which made it pretty big in a lot of countries. The first line was presented in Madrid ModaCalzado and also in Barcelona Fashion Cafe. In 2001, another collection was launched but this time in a Portuguese Fashion show in Paris Printemps. This 2001 Summer Collection was presented in this show where the brand launched a special edition footwear collection.

After that, the year 2003 was a big year for this company wherein they showcased a big collection in the Micam fair in Italy. In fact, this lead them to always showcase new collections in this location every year. In 2009, more and more collections were made from the production and development team. In fact, a lot of other footwear brands were in partnership with this brand. Some of them include Jimmy Choo, Anna dello Russo, Isabel Marant, and Marni.

After the year 2009, another very interesting year for this company was 2010 when it opened its first online store. It was an online store available only in Spain, the Netherlands, and Portugal. In fact, this brand was able to participate in the Swarovski Boulevard fashion show which was located in Madrid.

Two years later, the brand received one of the most prestigious awards from the Portugal Fashion Awards which is the Best Design Accessories. The collections from the brand became really popular that even celebrities were into the footwear. In fact, noteworthy people such as the fashion icon Paris Hilton and former first lady of the US Michelle Obama wore shoes from the line.

Another first for the company was in 2014 when they opened up their very first store in Lisbon. This allowed them to get an award from the mayor of Lisbon himself for being a huge contributor to the promotion of the city. In fact, a medal was given to the store in honor of the brand image.

Even up until today, the company is still going strong with its first worldwide online store being launched in the year 2016 catering to different countries. In fact, in 2017, a new store was opened up in the city of Porto wherein the store is more modern and located in a high end shopping complex. Now, the company is still continuing to grow with more plans of expansions to other countries around the world.




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